Data Driven Sales

The days of steak dinners, generic email blasts, and smooth talking are rapidly fading. Businesses are relying on data to power their decisions, be more efficient, and grow faster. Salespeople are too.

Personalization, automation, and smart management are just some of the ways that sales teams are saving time, improving conversion rates, and closing more deals. We interviewed leaders in B2B SaaS sales at companies like HubSpot, Salesloft, and OpenView to get practical advice on how to be a data-driven salesperson.

In Data-Driven Sales, you’ll get insight on a number of areas, including:
Chapter 1 — How to price your SaaS product
Chapter 2 — Using data for inbound lead qualification
Chapter 3 — The basics of scaling outbound sales
Chapter 4 — How to increase outbound email conversion
Chapter 5 — The art & science of predictive sales forecasting
Chapter 6 — Finding buying triggers
Chapter 7 — Optimizing sales compensation
Chapter 8 — How to create a repeatable sales process
Chapter 9 — Measure, motivate, and improve your sales team’s performance
Chapter 10 — The formula to scoring & hiring great sales reps

Regardless of how technical you are, you can use data to make an impact in your day-to-day. Use these tips from Data-Driven Sales to become a modern salesperson, enhancing the way you see your product, leads, and team.